PACKWINE Forum & Expo
Tuesday, 25 May 2021 / Published in 2021, Award, Design, Design Awards, News
The wine evolved from a crazy idea and now the packaging of Paracombe A Trio of Pinot has been recognised as matching the quality of the product in the bottle by claiming the inaugural National Wine Centre of Australia People’s Choice Award. “It’s a thrill and an endorsement that we got it right and it
PACKWINE Forum & Expo
Tuesday, 25 May 2021 / Published in 2021, Announcements, Award, Design, Design Awards, News
With a vast generational history of farming the land across livestock and the vineyard, Fowles Wine wanted to enrich the family’s past through its wine labelling. Through the creation of the ‘Are You Game?’ series of seven wines, Fowles Wine was able to embody an inherent respect for the environment, a healthy passion for experiencing
PACKWINE Forum & Expo
Tuesday, 25 May 2021 / Published in 2021, Announcements, Award, Design, Design Awards, News
Arising from the desire to revolutionise its brand to build greater recognition, Bella Sangria looked at means of showcasing and owning the fun and playful nature of its pack design while transforming its representation to reflect the quality and taste of its product through its new bottle design. The outcome was this 750mL shrink wrap
PACKWINE Forum & Expo
Tuesday, 25 May 2021 / Published in 2021, Announcements, Award, Design, Design Awards, News
As one of Australia’s leading premium wine brands, Taylors has been a highly successful third-generation family-own wine business. With the core of its sales volume being generated in the premium ($10-$20) and super-premium ($20-$40) segments, future growth was constrained due to the scale of the brand’s success in these segments. However, Taylors identified the opportunity
PACKWINE Forum & Expo
Tuesday, 25 May 2021 / Published in 2021, Announcements, Award, Design, Design Awards, News
Life is taking each step as it comes. For Project Wine, life is wine and making great wine is a step by step process. In any experience, the most challenging aspect of implementing a redesign is the ability to get everyone on board a new look and feel and, in this case, even a complete
PACKWINE Forum & Expo
Thursday, 20 May 2021 / Published in Award, Design, Packaging, People's Choice
The winners of the 2021 PACKWINE Design Awards will be announced in a special on-demand video presentation, going live next Monday, 24 May. With more than 100 outstanding entries to choose from, the PACKWINE judges have selected their six category winners. This awards presentation includes the much anticipated National Wine Centre People’s Choice Award, which
PACKWINE Forum & Expo
Wednesday, 17 March 2021 / Published in Award, Design, Packaging, People's Choice
Entries to the PACKWINE Design Awards have been many and varied with innovative designs challenging the status quo when it comes to wine packaging. Designs fall across six categories: Luxury, Classic, Alternative Format, Redesign, Series and Presentation/Gift Pack. The People’s Choice Award is now open and all entries can be found here. It’s time to