Wine is made from estate grown grapes.
Fermented in small batch open top fermenters. Abundant red current, plum and five spices with earthly tannins.
Matured in French oak
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Best Classic Format Package Design
Merlot 2014
- Year wine was released to market: 2018
- Retail Price: $20
- Designed by: Openbook Howden Print and Design
- Designed for: http://www.gardnersvineyard.com.au
Entry Introduction
The design on our label is based on a print we purchased from a local artist, Vicki Bosisto, long before we grew grapes. Vicki lives nearby and the print depicts the undulating nature of the area and our vineyard. Vicki was delighted and honored that we wanted to use her print on our labels. The original design concept for the label was done by a local company Woof Media which was then forwarded to Openbook Howden for finalising.
Design Challenges
Our challenge was to decide on a 1 piece wrap around label or a 2 piece front and back label
Design Solution
We decided to go for a 1 piece label as the design lended itself better to a 1 piece label.
Also it was more cost effective for us, being a small boutique operation.
We also matched our closure with the border on the design - black border, black closure
Design Impact
The label design has had a positive impact with buyers of our wine.
Its part of the selling point of our wine, having all the local content and part of our story - local artist and only our own grapes in the wine .
