What does it take to successfully introduce an innovative alternative packaging format that’s accepted by both wine producers and consumers? According to one celebrated speaker at the upcoming 2021 PACKWINE Forum & Expo, it’s not an easy process. Greg Stokes, CEO and founder of Intelligent Packaging Pty Ltd (trading as Barokes Wines), and inventor of
Keeping their brand fresh can be a challenge for many wineries. One of the exciting new directions being taken by some in the industry to revamp the appeal of their labels is the adoption of augmented reality (AR) technology. Journalist Samuel Squire spoke to the developer of one innovative AR option that offers to boost
Robert Joseph, 2021 PACKWINE Keynote speaker
Internationally renowned writer and speaker Robert Joseph will examine the wine industry’s increasing focus on packaging in the keynote address as part of the webinar component of the 2021 PACKWINE Forum & Expo. In its inaugural year, PACKWINE will be a print and digital event featuring a range of expert industry speakers and a trade